What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

The Subaru Love Promise Community Commitment

We believe in being a positive force in something bigger. And it all starts right here in our community. Not just by our donations, but by our actions.

That's why we stay true to our Love Promise Community Commitment by partnering with a wide variety of community nonprofits and charities.

Every year, we join hands with our owners in the "Share the Love" event, giving back to our community-a community that's given so much to us.

So, every day, we strive to ensure our love is felt not just by our customers, but by all in our community. We do this because we feel it is the right thing to do.

We are proud to participate in the Love Promise Community Commitment. We're grateful, not only to be a part of our community, but to serve and support the causes and passions that are closest to our hearts, right here in our neighborhood.

All of the organizations we support have one thing in common: the unwavering dedication to improve the world and the lives of ­its people.

Subaru Loves Pets

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Subaru Loves the Earth

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Subaru Loves Learning

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Subaru Loves to Help

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Subaru Loves to Care

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Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated close to $14 million to the ASPCA and helped support nearly 1,000 pet adoption events, resulting in more than 11,500 adoptions to date.


Loving the environment means more than loving the great outdoors. It means working to preserve it.

Over a decade ago, Subaru became the first U.S. auto manufacturer to become zero-landfill, and now, in collaboration with the National Park Service and the National Parks Conservation Association, Subaru is leveraging that same environmental expertise to help the National Parks reach zero-landfill too.


It’s our goal to make the pursuit of knowledge available to as many minds as possible.

Total donations to teachers: $92,233
Over 200 teachers adopted
More than 15,000 students impacts


In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

Subaru and Meals on Wheels America worked together to make volunteering easier, by launching a tool called the Meals on Wheels Online Volunteer Drive.


We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Subaru has donated more than $4.5 million dollars to
Make A Wish, helping to grant 610 wishes in the U.S.

How is North Reading Subaru dedicated locally to the Love Promise?

Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.


 Subaru Love Promise Heart

Love Promise Stories from North Reading Subaru

Subaru and North Reading Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

Nobska Point Lighthouse  –  Donna M

On a beautiful Sunday afternoon in late July, I spontaneously drove to the Nobska Point Lighthouse at the Woods Hole Harbor entrance in Cape Cod. The present lighthouse has both a wooden innkeepers house and a 40 foot cast iron tower, with a fourth order Fresnel lens built in 1876. The Nobska Point Lighthouse became automated in 1985. Before driving to the lighthouse, I checked the weather, got directions from my smartphone and gathered my camera gear such as camera body, 50mm lens, wide angle lens (17 – 35mm), and a flash unit if needed. The trip was almost 2 hours from home. I can do this. I connected my smartphone to my car via Bluetooth. I listened to classical guitar music by Ana Vidovic on Itunes while being guided by Google Maps. I drove through Falmouth, made a left turn onto Church Street, a winding road with a deep blue shoreline accented with small boats to the right, and beautiful homes to the left. Finally, the lighthouse emerged to my left, sitting on a rolling hill.The bright blue sky accented with white clouds served as the perfect background for a bright white cast iron tower. The flagpole has three flags are waving in a gentle breeze. Let's get to work I thought to myself. My goal was to capture both the innkeeper's house and the tower. Therefore I selected the wide-angle lens over the 50mm lens. I took a deep breath, adjusted the ISO, Fstops, and white balance on my camera. The photo-shoot ended 15 minutes later with 14 images. I packed my gear and drove home with a smile. When I arrive home, I downloaded and edited the images in PhotoShop on my computer. I plan to return in both fall and winter for additional photo-shoots. I know the lighting conditions will be very different than in mid-summer. I can't wait for the next photo adventure.

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